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How The West Is Worn

Story about Rockmount RanchWear and the family that created the brand.

Friday, April 10, 2009



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  • How The West Is Worn
    Add Link - Suggest Link - Submit URL Directory article and updates about Rockmount .com By Mark O. Rathgeber Sometime back in the time aroun...

Woody Harrelson loves his Rockmount

Woody Harrelson loves his Rockmount
Most likely a publicity photo from the film "Cowboy Way"

Michael Martin Murphy

Michael Martin Murphy
Playing Live at Westfest in Rockmount

Matthew McConaughey

Matthew McConaughey
Relaxing in Demin

Clark Gable in "The Misfits"

Clark Gable in "The Misfits"
Wearing Rockmount RanchWear Classic

When William Shatner and James Spader wear Western, they wear ROCKMOUNT. These photos are from ABC's show Boston Legal in the 2008 episode "Happy Trails".

Ronald Reagan

Ronald Reagan
Wearing Soft Demin Rockmount

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From the movie "Brokeback Mountain"

From the movie "Brokeback Mountain"
Wearing Classic Rockmount

Photo by Kim French

Heath Ledger and Jake Gyllenhaal in "Brokeback Mountain"wearing Rockmount shirts.
So "Brokeback Mountain" did not win the All-Around Champion award at the Oscar rodeo after all, despite odds in its favor. Its upset on Sunday is the stuff of cowboy legend, if not quite the Alamo. But the movie can lay claim to an achievement that no other film of 2005 can. With its representation of two plain cowboys in plain old Western wear, it hit the fashion bull's-eye. Cowboy boots, snap-button shirts and big ol' belt buckles — standards that have come and gone several times before — are striding back into style. The demin shirt 'banked' on 'ebay'. "$32,000 dollars for one damn shirt!!", is what Jack B stated on "Assignment America" on the CBS Evening News....

Rocker Don Henley of the band The Eagles

Rocker Don Henley of the band The Eagles
Comfortable on stage in his Rockmount Ranchwear
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How the West is Worn

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Mark O. Rathgeber
Making your world a better place!! I write about all kinds of stuff. Give me a topic and I will roll with and you better get ready to laugh your pants off!!
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